Visionaries behind Traveler’s Table, Traveler’s Cart, and Foreign Fare Apparel, Thy and Matt Mitchell were named the 2025 Houston Restaurateurs of the Year. They tapped Clarified to create the brand identity and website for their new umbrella company, Traveler’s Collective. We combined the aesthetics of their companies to form a unified visual identity, and also created merch to celebrate Houston as a host city of the 2026 FIFA tournament.